Fleet Feet Knoxville
Fleet Feet Sports Knoxville Newsletter
July 2007
Dear *****,
July was a great month as Cheryl and I celebrated our 21st anniversary.  It feels like yesterday (well, actually March 8, 1981) when we started dating. 
 
Cheryl, Anna, and I would like to thank everyone who has welcomed us into our new home.  Through Fleet Feet Sports, we will continue to bring the message of Fitlosophy (TM) to our East Tennessee community.  The second half of the year will be an exciting one.  So stay tuned as the best is yet to come.
 
Train Smart and Live Well,
 
- Shahin
Sales Tax Holiday Aug 3rd - Aug 5th
TN Sales Tax Holiday
This weekend, Friday Aug 3rd through Sunday Aug 5th, many items at the store are tax exempt.  And to help you get ready for Back to School we will have specials on footwear and clothing.


    Shoes over $100 and XC spikes are not tax exempt so we will pay that tax for you!
    Select clothing an extra 20% off!

Remember you still earn Personal Rewards points (that is like getting another 10% off)!

For a complete listing of tax exempt items visit the tax holiday website.
Early Packet Pickup - Springbrook Sprint Tri
Come by the store for early packet pickup for the Aug 11th Springbrook Sprint Triathlon. Race packets will be available at Fleet Feet Sports during these hours:

Race Day Events    Thurs  Aug 9   12:00am - 7:00pm
    Fri      Aug 10  10:00am - 4:00pm
 
Please remember that you need an ID and USAT card (or have purchased a day-of insurance) to pick up your packets.  We will have updated instructions at the store if you have any questions about picking up packets for yourself or someone else.
Upcoming Events
Training Programs - Stay tuned for future events such as our Triathlon 201 program - Build to an International Distance Triathlon, our long distance running program, and even another wellness program right around the corner.
 
We will let you know as soon as we plan another. Please contact us if you are interested in joining one of our existing training programs or starting your own specialized one.
 
Group Trainings - We continually try to support our Fleet Feet family with group trainings and educational series. Our Thursday run/walk group at 6 pm has been extremely successful thanks to volunteers such as Sterling Edmunds who shows up week after week to challenge himself and motivate others. Unofficially, we have started a Tue 6 am track workout at Farragut HS. Check out our website if you want to find out the latest group trainings.
In This Issue
Sales Tax Holiday
Packet Pickup - Springbrook Sprint Tri
Upcoming Events
New Arrivals
Every Mile Makes a Difference
Coach's Corner
Fleet Feet Staff Supports the Community
Employment
Shahin Hadian
Join Our Mailing List!
New Arrivals
Nike Zoom Waffle XC SpikesNike Zoom Waffle XC
SkirtSports TriksTeeSkirtSports
Brooks Mach 9 XC SpikesBrooks Mach 9
Moving Comfort MCWMoving Comfort MCW Clothing (1X-3X)
New Arrivals
Haven't  stopped by in a while?  Then let us introduce you to some of our new arrivals:

Cross country spikes
Cross country spikes -
Cross country season will soon begin and we are bringing in some of the best spikes from Nike and Brooks.
 
Nike apparel - you have liked them over and over. We are bringing new colors and new models.
Skirt sports 
Skirtsport - Triks sport skirts; you have been mesmorized by their colorful and form fitting look. We have expanded our line not only with new colors but also with matching tops.

Moving Comfort - they are here and they are hot. Not only the MCW lines for our Figure Friendly athletes, but also their main line, complete with skorts and bras. What else can I say. Apparel made by women for women. Their motto "A fit woman is a powerful woman".

Mizuno & New Balance - we not only carry their footwear, but now we are introducing their apparel. We continually strive to stay ahead of the curve on bringing you the best in technical apparel. As such, we are impressed with their fall apparel line and feel that you will be as well. Ask us to talk to you about their fabric or their construction technique.
 
FF Sugoi RacingSublimated Fleet Feet Sports tri and running gear made by Sugoi are now available. If you ever want to be part of a team, this is the time. We welcome you to join our Fleet Feet Sports team as we introduce the sublimated line. With sublimation, we allow the technical gear to do their work of wicking away moisture and breathing. Top Balega Blackthat with an impressive and colorful look. You will see us in full force at the Springbrook tri and some of the local events.

Accessories - Lace Locks; toe caps; petalla strap; foot wheel; Tandem Sports "ice on the go"; Balega socks - Back in Black, 3 lengths; DeFeet socks - colorful and playful, a sampling of patterns and looks.
 
Stickers - Express yourself with these stickers - 13.1, 26.2, Team In Training, Cross Country, Runner Girl, and many more. 
 
Nutrition -  Active hydration - Nunn.
Every Mile Makes a Difference
Day 1: walk 20 miles .... Day 2: walk 20 more miles .... Day 3: walk another 20 miles ....
-----> Total = 60 miles in 3 days.

Cindy Ross walks and walks. When you meet her, you can sense the urgency in her step. She is a woman on a mission. Her mission is to raise awareness and donations for the fight against breast cancer. She plans on walking 60 miles in 3 days in memory of her sisters, Barbara, Kathy, and Pam; and in honor of others currently fighting this disease. Her effort is in support of the Susan G. Komen Foundation.

As a full-figured woman, her choices for technical gear were limited, until she came Cindy Ross - having fun!across the Moving Comfort line that brings together style, color, and function, all in womens' sizes from 1X to 3X.  Now when she walks she enjoys every step, in any climate. In these pictures Cindy is sporting in an MCW Swift Cap Shirt and MCW Journey Shorts.

You can check out her website at http://www.the3day.org/atlanta07/cindyross. There you can learn more about her, her challenge, and ways you can help her reach her fundraising goals in fighting breast cancer.

To find out more about the Moving Comfort fit for Woman product line you can check online at http://www.movingcomfort.com or simply come by Fleet Feet Sports to try them on!
Coach's Corner
How long should my shoes last?

The easy answer is, "about 300-500 miles," because the mid-sole of the shoe (the part that does all of the support and absorption work) slowly compresses. After about 300-500 miles it compresses to the point that it really doesn't do its job very effectively any longer. However, there are so many variables when it comes to the correct answer.

Where do you run? The surface you train on has a direct effect on the durability of your shoes. The harder the surface, the quicker your shoes will wear down. Concrete (i.e. sidewalks) is the worst possible thing to run on. Running a majority on concrete will likely decrease the durability of your shoes by at least 10%. More importantly, it can also dramatically increase your injury rate, as your body is required to absorb more of the shock because your shoe can't absorb as much as it is designed to. Asphalt is a little better, as it is a softer material, but it still requires your shoes to work hard. Also it is typically more abrasive, so the outer-sole will typically show more signs of wear earlier on. Trails and other soft surfaces are the best to run on because the softer surface helps to absorb more of the shock, so your body takes less of a pounding. However, shoes worn on trails can wear out faster than shoes worn on other surfaces. The outer-sole and mid- sole will show very little sign of wearing, but the upper takes a beating given the conditions on the trail. 

Where do you store your shoes? The location where your running shores are stored can also decrease their durability. Keeping your shoes in the garage is beneficial in making your home a more pleasant smelling place, but it can cause your shoes to wear out faster. If the shoes stay really cold in the winter, the rubbers and other synthetic parts will not flex as easily, which can lead to micro-tears, not to mention making your feet cold and your body ache from absorbing the shock because the rubber is too cold to absorb it for you. Keeping your shoes in the garage, or even worse, the trunk of your car, during the hot summer will also decrease their durability, as the heat will cause the rubbers and glues to become too soft causing the mid-sole to compress at a much higher rate.

What is you body mass? The last key factor is personal weight. If a person that weighs 120 pounds and a person that weighs 200 pounds runs the same weekly mileage on the same surface in the same style of shoe, the person that weighs 200 pounds will most likely need to replace their shoes more often. Why? We generate about 2-5 times our weight each time one foot hits the ground while running. That means that the 120 pound person will generate between 240 and 600 pounds of force each time one foot hits the ground. The 200 pound person will generate between 400 and 1000 pounds of force each time. The more force generated on a frequent basis the quicker the shoe will wear out.

Keeping these little tid-bits of info stored away will hopefully help you realize when your shoes are worn to the point of no return.
Fleet Feet Staff Supports the Community
What we define as our mission, we search for in our staff. Nicole Howe has demonstrated that every step of the way since the first day she began working at Fleet Feet Sports. Here in Nicole's own words:

Howe Family"In September I will be part of a team running in the Blue Ridge Relay. As far as we know, we will be the first All-Female team to compete in the event. My team and I have decided to make our race even more meaningful by taking on the additional challenge of raising funds to support the Avon Foundation Need for Speed Against Domestic Violence National Series.

Every year, up to 10 million children witness some form of domestic violence, and wish they could run for their lives. Most often, they can't, which is why I've accepted the challenge to run for them. I'm very excited about participating because I know it will make a real difference to the millions of women and children, and help to end the cycle of domestic violence.

Please help to support me by contributing generously. You can make your donation online by simply clicking on the link at the bottom of this message. Whatever you can give will help. It all adds up! I greatly appreciate your support and will keep you posted on my progress."


So if you want to find out more about her challenge or simply want to support her, go to her personal page. You will be impressed. We are!
Employment Opportunities
Are you up to the Fleet Feet Knoxville Challenge? Help Wanted

We are currently looking for people who have a passion for lifetime fitness, who enjoy serving others, and who are capable of providing consistently superior customer service.

We work hard and we play hard - and, while this is definitely a fun, rewarding place to work, there are demands that go along with a position here, so we tend to be selective. After all we want good people to join us, stay with us and grow with us.

Are you right for Fleet Feet Knoxville? Is Fleet Feet Knoxville right for you?  Test yourself. If you feel the match is good, fill out the Application and email/mail/fax it to us.
Shahin Hadian
Fleet Feet Knoxville
Fleet Feet Knoxville | (865) 675-FEET | 11619 Parkside Dr | Knoxville | TN | 37934